!["[Updated] 2024 Approved Leveraging FB Instream Ad Techniques to Boost Engagement"](https://www.lifewire.com/thmb/NuBPQKGpFRpOVqR7xNylAxCX7Sw=/400x300/filters:no_upscale():max_bytes(150000):strip_icc()/ScreenShot2022-04-22at1.17.11PM-f27a0b83d95b4fa38c82c2941d549102.png)
"[Updated] 2024 Approved Leveraging FB Instream Ad Techniques to Boost Engagement"
![](/images/site-logo.png)
Leveraging FB Instream Ad Techniques to Boost Engagement
Facebook Video Maker - Wondershare Filmora
Provide abundant video effects - A creative video editor
Powerful color correction and grading
Detailed tutorials provided by the official channel
Facebook instream ads are those ads that play before, in between, and after your video. Such ads help you earn money but what you don’t know is that not everyone can place instream Facebook ads on their videos. Certain eligibility criteria should be met for doing this. You can check whether your video is eligible or not from Studio Creator.
The first thing that should be checked is that you are publishing the video from a Page and not a profile. Otherwise, your video is not eligible. Secondly, to stay eligible and also to meet the criteria, you must meet ‘Partner Monetization Policies.’ Your Page must have at least 10,000 followers along with other eligibility criteria. If you want to learn more about FB instream ads, then this article is perfect for you.
In this article
Part 1: Facebook In-Stream Ads Formats
Part 2: Instream Ads for Live
Part 3: FB Instream Ads for Artist
Part 4: How to Create an Instream Ads?
Part 5: How to Estimate the Results of Instream Ads?
Part 1. Facebook In-Stream Ads Formats
Instream ads Facebook for creators is a way to earn money. They can earn money from both live videos as well as on-demand videos. Facebook ads can either appear before the video, during or also, after the video. Facebook Auction System selects the ads that appear in the middle of the video.
As we have mentioned, ads might appear before, during, or after the video. So hence, FB instream ads have various formats. Let us introduce them to you.
Pre-Roll Ads
Ads that are played before the video starts are known as Pre-Roll ads. People who seek out content actively are mostly shown these ads. The more you seek out content, the more you receive these ads.
Mid-Roll Ads
Ads that play during the video are referred to as Mid-Roll ads. If your video has natural breakpoints, then this ad format works best.
Image Ads
Some ads are displayed under the content. These ads are static and are known as Image Ads. These types of ads work best for videos that cannot adjust mid-roll ads.
Post-Roll Ads
Lastly, the ads that play at the end of the video are known as Post-Roll Ads. These ads are mostly shown to those viewers who have not received any pre-roll, mid-roll, or image ad.
Part 2. Instream Ads for Live
It is a common practice that Facebook Pages do live streams where they answer your question or do live chat. What you don’t know is that you can place Facebook in-stream ads before or during your live stream. Before you start the live session, you can select if you want to show or not show any ads. If you don’t know how that’s done, then follow the steps shared below.
Step 1: First of all, head over to ‘Live Producer’ and set your stream. Now, you can access the instream ads from the dashboard of Live Producer under the Monetization section.
Step 2: Next, for accessing the default in-stream ad settings of your Page, you need to click on the expand icon. The icon will be visible within the widget.
Step 3: Now, in Creator Studio, click on the ‘Monetization’ tab. There, select ‘Instream ads’ and hit the option of ‘Settings.’ You can toggle on the option so that default ads are included.
Step 4: Lastly, you can go live and enjoy because the instream Facebook ad settings are complete.
Once your live stream is complete, you can save the video to your Page. While saving and publishing the video, you will have an option to either include the ads or not include them.
There is one important thing that you should know. If you have turned off in-stream ads, then you cannot change the settings during the live session. Whereas, for mid-roll ads, you can toggle them on or off even during the broadcast.
Part 3. FB Instream Ads for Artist
With FB instream ads, you can earn money. Different types of content can be monetized through different Pages. If we talk about music Pages, do you know what type of content they can monetize? Let us increase your knowledge by sharing the different content types that music Pages can monetize.
1. Songwriting Sessions
You can record a video for a songwriting session and publish it afterward. Any such video can be monetized by music Pages.
2. Artist Interview
If two Artists interview each other or do a live session together, and the video is published on Facebook. Such content can also be used by music Pages to monetize.
3. Behind the Scene Footage
Any video that shares what has been happening behind the scene, behind the camera can also be monetized by music Pages.
4. Production Tutorials
The next content type is the Production tutorial. A video type that has tutorials and music production captured in it.
5. Live Chats
Music Pages can also monetize videos that have live chats and live sessions. The live chat can be between different musicians or also with famous public figures.
6. Q/As with Fans
If you come across any video where some artist has done a Question and Answer with their fans, then this kind of video is also useful for music Pages to monetize.
7. Day in Life – Tour Videos
Artists usually share their daily routines. They make videos of how they spend a day of their life. Along with that, they mostly give a Home or Studio tour to their followers and fans. All such videos can also be monetized.
The update of Facebook now allows content creators to monetize their content. With this update, more users and content creators can earn money from their videos, live streams, etc., whereas according to an old version, videos that were 3 minutes long were only monetized.
Part 4. How to Create an Instream Ads?
If you want to include Facebook instream video ads in your video, then it should meet the eligibility criteria. What if your video meets the criteria? Do you know what should be done next? Don’t worry; we are here to guide you.
Use In-stream Ads in New Videos
First of all, let us talk about how to add FB in-stream ads in new videos. We will be sharing the steps to set up the ad in Creator Studio.
Step 1: You will start by reviewing the Page’s in-stream ad live eligibility status. This can be done by clicking on ‘Monetization’ from the menu on the left-hand side.
Step 2: If your status is eligible, then you need to click on the ‘Set Up’ option. After that, you should select your Page.
Step 3: Now, Terms and Conditions will appear on the screen. You need to review them. Once satisfied, click on the ‘Agree to Terms’ button.
Step 4: After this, you need to set up your account for Payment. Lastly, submit your Page for review.
Include In-stream Ads in Existing Videos
After including ads in new videos, it’s time to learn about including Facebook in-stream ads in already existing videos. This could be done by your ‘Monetization’ settings. Either you can bulk monetize, or else, when your Pages are onboard for instream ads, you can select to monetize automatically. In this way, all the eligible videos are monetized in one step that has been uploaded in the last 30 days.
Part 5. How to Estimate the Results of Instream Ads?
There are a few things that you need to look at for estimating the results of Facebook instream ads. You should have clear knowledge about Insights and Estimated Earnings. Let us discuss them with you.
Insights in Creator Studio
Let us first talk a little about Insights. In Creator Studio, the Insight tab shares details with you. From this tab, you get to see the information related to your Pages, earnings, Facebook content, etc. There are two different levels of detail. Either you can view the Page-Level or the Video-Level Insights. Page-level insights include the following factors.
Audience: Here, you can take a deeper look at your viewers, your followers. You can also view a demographic breakdown.
Overview: Here, you can see an overview of the Page, performance, new followers, net followers, etc. You can also find the summary of Insights for each Page.
After this, let us share with you Video Level insights and the factors that are included in them.
Earning: You can view the earnings insight from all your videos with instream ads.
Performance: Any video that you share or cross-post on your Facebook Pages, you can view its performance from metrics.
Loyalty: You can keep an eye on all your new followers when people are coming back to watch something or how often they are watching something.
Understand Estimated Earning
You get Insights from the videos you upload or the videos your share on your Facebook Pages. Whereas the amount you earn from the ads in your videos is Estimated earnings. Let us dig deep.
Estimated Earnings: The amount one earns from ads in videos is known as Estimated Earnings. It depends on the CPM of the ads and also on the number of impressions.
Ad CPM: CPM is affected by the advertisers that want to reach your viewers, demographics of your audience, and also the time of the year. It is the reflection of what the advertisers are willing to pay.
1 Minute Video Views: This includes the total number of views on your video with ads within 1 minute or longer. 1-minute video view is important for monetization.
Monetizable View RPM: This is referred to as the amount you earn when your video with instream ads is viewed for more than a minute every 1000 times.
Concluding Thoughts
Facebook is a great platform from where content creators can monetize their content. Its update allows more users to earn money from their content. This article has discussed in great detail FB instream ads. Different formats for instream ads have been shared.
The article also sheds light on the type of content that music Pages can share. Along with that, we have also shared the steps that are needed to create a Facebook instream ad.
Facebook instream ads are those ads that play before, in between, and after your video. Such ads help you earn money but what you don’t know is that not everyone can place instream Facebook ads on their videos. Certain eligibility criteria should be met for doing this. You can check whether your video is eligible or not from Studio Creator.
The first thing that should be checked is that you are publishing the video from a Page and not a profile. Otherwise, your video is not eligible. Secondly, to stay eligible and also to meet the criteria, you must meet ‘Partner Monetization Policies.’ Your Page must have at least 10,000 followers along with other eligibility criteria. If you want to learn more about FB instream ads, then this article is perfect for you.
In this article
Part 1: Facebook In-Stream Ads Formats
Part 2: Instream Ads for Live
Part 3: FB Instream Ads for Artist
Part 4: How to Create an Instream Ads?
Part 5: How to Estimate the Results of Instream Ads?
Part 1. Facebook In-Stream Ads Formats
Instream ads Facebook for creators is a way to earn money. They can earn money from both live videos as well as on-demand videos. Facebook ads can either appear before the video, during or also, after the video. Facebook Auction System selects the ads that appear in the middle of the video.
As we have mentioned, ads might appear before, during, or after the video. So hence, FB instream ads have various formats. Let us introduce them to you.
Pre-Roll Ads
Ads that are played before the video starts are known as Pre-Roll ads. People who seek out content actively are mostly shown these ads. The more you seek out content, the more you receive these ads.
Mid-Roll Ads
Ads that play during the video are referred to as Mid-Roll ads. If your video has natural breakpoints, then this ad format works best.
Image Ads
Some ads are displayed under the content. These ads are static and are known as Image Ads. These types of ads work best for videos that cannot adjust mid-roll ads.
Post-Roll Ads
Lastly, the ads that play at the end of the video are known as Post-Roll Ads. These ads are mostly shown to those viewers who have not received any pre-roll, mid-roll, or image ad.
Part 2. Instream Ads for Live
It is a common practice that Facebook Pages do live streams where they answer your question or do live chat. What you don’t know is that you can place Facebook in-stream ads before or during your live stream. Before you start the live session, you can select if you want to show or not show any ads. If you don’t know how that’s done, then follow the steps shared below.
Step 1: First of all, head over to ‘Live Producer’ and set your stream. Now, you can access the instream ads from the dashboard of Live Producer under the Monetization section.
Step 2: Next, for accessing the default in-stream ad settings of your Page, you need to click on the expand icon. The icon will be visible within the widget.
Step 3: Now, in Creator Studio, click on the ‘Monetization’ tab. There, select ‘Instream ads’ and hit the option of ‘Settings.’ You can toggle on the option so that default ads are included.
Step 4: Lastly, you can go live and enjoy because the instream Facebook ad settings are complete.
Once your live stream is complete, you can save the video to your Page. While saving and publishing the video, you will have an option to either include the ads or not include them.
There is one important thing that you should know. If you have turned off in-stream ads, then you cannot change the settings during the live session. Whereas, for mid-roll ads, you can toggle them on or off even during the broadcast.
Part 3. FB Instream Ads for Artist
With FB instream ads, you can earn money. Different types of content can be monetized through different Pages. If we talk about music Pages, do you know what type of content they can monetize? Let us increase your knowledge by sharing the different content types that music Pages can monetize.
1. Songwriting Sessions
You can record a video for a songwriting session and publish it afterward. Any such video can be monetized by music Pages.
2. Artist Interview
If two Artists interview each other or do a live session together, and the video is published on Facebook. Such content can also be used by music Pages to monetize.
3. Behind the Scene Footage
Any video that shares what has been happening behind the scene, behind the camera can also be monetized by music Pages.
4. Production Tutorials
The next content type is the Production tutorial. A video type that has tutorials and music production captured in it.
5. Live Chats
Music Pages can also monetize videos that have live chats and live sessions. The live chat can be between different musicians or also with famous public figures.
6. Q/As with Fans
If you come across any video where some artist has done a Question and Answer with their fans, then this kind of video is also useful for music Pages to monetize.
7. Day in Life – Tour Videos
Artists usually share their daily routines. They make videos of how they spend a day of their life. Along with that, they mostly give a Home or Studio tour to their followers and fans. All such videos can also be monetized.
The update of Facebook now allows content creators to monetize their content. With this update, more users and content creators can earn money from their videos, live streams, etc., whereas according to an old version, videos that were 3 minutes long were only monetized.
Part 4. How to Create an Instream Ads?
If you want to include Facebook instream video ads in your video, then it should meet the eligibility criteria. What if your video meets the criteria? Do you know what should be done next? Don’t worry; we are here to guide you.
Use In-stream Ads in New Videos
First of all, let us talk about how to add FB in-stream ads in new videos. We will be sharing the steps to set up the ad in Creator Studio.
Step 1: You will start by reviewing the Page’s in-stream ad live eligibility status. This can be done by clicking on ‘Monetization’ from the menu on the left-hand side.
Step 2: If your status is eligible, then you need to click on the ‘Set Up’ option. After that, you should select your Page.
Step 3: Now, Terms and Conditions will appear on the screen. You need to review them. Once satisfied, click on the ‘Agree to Terms’ button.
Step 4: After this, you need to set up your account for Payment. Lastly, submit your Page for review.
Include In-stream Ads in Existing Videos
After including ads in new videos, it’s time to learn about including Facebook in-stream ads in already existing videos. This could be done by your ‘Monetization’ settings. Either you can bulk monetize, or else, when your Pages are onboard for instream ads, you can select to monetize automatically. In this way, all the eligible videos are monetized in one step that has been uploaded in the last 30 days.
Part 5. How to Estimate the Results of Instream Ads?
There are a few things that you need to look at for estimating the results of Facebook instream ads. You should have clear knowledge about Insights and Estimated Earnings. Let us discuss them with you.
Insights in Creator Studio
Let us first talk a little about Insights. In Creator Studio, the Insight tab shares details with you. From this tab, you get to see the information related to your Pages, earnings, Facebook content, etc. There are two different levels of detail. Either you can view the Page-Level or the Video-Level Insights. Page-level insights include the following factors.
Audience: Here, you can take a deeper look at your viewers, your followers. You can also view a demographic breakdown.
Overview: Here, you can see an overview of the Page, performance, new followers, net followers, etc. You can also find the summary of Insights for each Page.
After this, let us share with you Video Level insights and the factors that are included in them.
Earning: You can view the earnings insight from all your videos with instream ads.
Performance: Any video that you share or cross-post on your Facebook Pages, you can view its performance from metrics.
Loyalty: You can keep an eye on all your new followers when people are coming back to watch something or how often they are watching something.
Understand Estimated Earning
You get Insights from the videos you upload or the videos your share on your Facebook Pages. Whereas the amount you earn from the ads in your videos is Estimated earnings. Let us dig deep.
Estimated Earnings: The amount one earns from ads in videos is known as Estimated Earnings. It depends on the CPM of the ads and also on the number of impressions.
Ad CPM: CPM is affected by the advertisers that want to reach your viewers, demographics of your audience, and also the time of the year. It is the reflection of what the advertisers are willing to pay.
1 Minute Video Views: This includes the total number of views on your video with ads within 1 minute or longer. 1-minute video view is important for monetization.
Monetizable View RPM: This is referred to as the amount you earn when your video with instream ads is viewed for more than a minute every 1000 times.
Concluding Thoughts
Facebook is a great platform from where content creators can monetize their content. Its update allows more users to earn money from their content. This article has discussed in great detail FB instream ads. Different formats for instream ads have been shared.
The article also sheds light on the type of content that music Pages can share. Along with that, we have also shared the steps that are needed to create a Facebook instream ad.
Facebook instream ads are those ads that play before, in between, and after your video. Such ads help you earn money but what you don’t know is that not everyone can place instream Facebook ads on their videos. Certain eligibility criteria should be met for doing this. You can check whether your video is eligible or not from Studio Creator.
The first thing that should be checked is that you are publishing the video from a Page and not a profile. Otherwise, your video is not eligible. Secondly, to stay eligible and also to meet the criteria, you must meet ‘Partner Monetization Policies.’ Your Page must have at least 10,000 followers along with other eligibility criteria. If you want to learn more about FB instream ads, then this article is perfect for you.
In this article
Part 1: Facebook In-Stream Ads Formats
Part 2: Instream Ads for Live
Part 3: FB Instream Ads for Artist
Part 4: How to Create an Instream Ads?
Part 5: How to Estimate the Results of Instream Ads?
Part 1. Facebook In-Stream Ads Formats
Instream ads Facebook for creators is a way to earn money. They can earn money from both live videos as well as on-demand videos. Facebook ads can either appear before the video, during or also, after the video. Facebook Auction System selects the ads that appear in the middle of the video.
As we have mentioned, ads might appear before, during, or after the video. So hence, FB instream ads have various formats. Let us introduce them to you.
Pre-Roll Ads
Ads that are played before the video starts are known as Pre-Roll ads. People who seek out content actively are mostly shown these ads. The more you seek out content, the more you receive these ads.
Mid-Roll Ads
Ads that play during the video are referred to as Mid-Roll ads. If your video has natural breakpoints, then this ad format works best.
Image Ads
Some ads are displayed under the content. These ads are static and are known as Image Ads. These types of ads work best for videos that cannot adjust mid-roll ads.
Post-Roll Ads
Lastly, the ads that play at the end of the video are known as Post-Roll Ads. These ads are mostly shown to those viewers who have not received any pre-roll, mid-roll, or image ad.
Part 2. Instream Ads for Live
It is a common practice that Facebook Pages do live streams where they answer your question or do live chat. What you don’t know is that you can place Facebook in-stream ads before or during your live stream. Before you start the live session, you can select if you want to show or not show any ads. If you don’t know how that’s done, then follow the steps shared below.
Step 1: First of all, head over to ‘Live Producer’ and set your stream. Now, you can access the instream ads from the dashboard of Live Producer under the Monetization section.
Step 2: Next, for accessing the default in-stream ad settings of your Page, you need to click on the expand icon. The icon will be visible within the widget.
Step 3: Now, in Creator Studio, click on the ‘Monetization’ tab. There, select ‘Instream ads’ and hit the option of ‘Settings.’ You can toggle on the option so that default ads are included.
Step 4: Lastly, you can go live and enjoy because the instream Facebook ad settings are complete.
Once your live stream is complete, you can save the video to your Page. While saving and publishing the video, you will have an option to either include the ads or not include them.
There is one important thing that you should know. If you have turned off in-stream ads, then you cannot change the settings during the live session. Whereas, for mid-roll ads, you can toggle them on or off even during the broadcast.
Part 3. FB Instream Ads for Artist
With FB instream ads, you can earn money. Different types of content can be monetized through different Pages. If we talk about music Pages, do you know what type of content they can monetize? Let us increase your knowledge by sharing the different content types that music Pages can monetize.
1. Songwriting Sessions
You can record a video for a songwriting session and publish it afterward. Any such video can be monetized by music Pages.
2. Artist Interview
If two Artists interview each other or do a live session together, and the video is published on Facebook. Such content can also be used by music Pages to monetize.
3. Behind the Scene Footage
Any video that shares what has been happening behind the scene, behind the camera can also be monetized by music Pages.
4. Production Tutorials
The next content type is the Production tutorial. A video type that has tutorials and music production captured in it.
5. Live Chats
Music Pages can also monetize videos that have live chats and live sessions. The live chat can be between different musicians or also with famous public figures.
6. Q/As with Fans
If you come across any video where some artist has done a Question and Answer with their fans, then this kind of video is also useful for music Pages to monetize.
7. Day in Life – Tour Videos
Artists usually share their daily routines. They make videos of how they spend a day of their life. Along with that, they mostly give a Home or Studio tour to their followers and fans. All such videos can also be monetized.
The update of Facebook now allows content creators to monetize their content. With this update, more users and content creators can earn money from their videos, live streams, etc., whereas according to an old version, videos that were 3 minutes long were only monetized.
Part 4. How to Create an Instream Ads?
If you want to include Facebook instream video ads in your video, then it should meet the eligibility criteria. What if your video meets the criteria? Do you know what should be done next? Don’t worry; we are here to guide you.
Use In-stream Ads in New Videos
First of all, let us talk about how to add FB in-stream ads in new videos. We will be sharing the steps to set up the ad in Creator Studio.
Step 1: You will start by reviewing the Page’s in-stream ad live eligibility status. This can be done by clicking on ‘Monetization’ from the menu on the left-hand side.
Step 2: If your status is eligible, then you need to click on the ‘Set Up’ option. After that, you should select your Page.
Step 3: Now, Terms and Conditions will appear on the screen. You need to review them. Once satisfied, click on the ‘Agree to Terms’ button.
Step 4: After this, you need to set up your account for Payment. Lastly, submit your Page for review.
Include In-stream Ads in Existing Videos
After including ads in new videos, it’s time to learn about including Facebook in-stream ads in already existing videos. This could be done by your ‘Monetization’ settings. Either you can bulk monetize, or else, when your Pages are onboard for instream ads, you can select to monetize automatically. In this way, all the eligible videos are monetized in one step that has been uploaded in the last 30 days.
Part 5. How to Estimate the Results of Instream Ads?
There are a few things that you need to look at for estimating the results of Facebook instream ads. You should have clear knowledge about Insights and Estimated Earnings. Let us discuss them with you.
Insights in Creator Studio
Let us first talk a little about Insights. In Creator Studio, the Insight tab shares details with you. From this tab, you get to see the information related to your Pages, earnings, Facebook content, etc. There are two different levels of detail. Either you can view the Page-Level or the Video-Level Insights. Page-level insights include the following factors.
Audience: Here, you can take a deeper look at your viewers, your followers. You can also view a demographic breakdown.
Overview: Here, you can see an overview of the Page, performance, new followers, net followers, etc. You can also find the summary of Insights for each Page.
After this, let us share with you Video Level insights and the factors that are included in them.
Earning: You can view the earnings insight from all your videos with instream ads.
Performance: Any video that you share or cross-post on your Facebook Pages, you can view its performance from metrics.
Loyalty: You can keep an eye on all your new followers when people are coming back to watch something or how often they are watching something.
Understand Estimated Earning
You get Insights from the videos you upload or the videos your share on your Facebook Pages. Whereas the amount you earn from the ads in your videos is Estimated earnings. Let us dig deep.
Estimated Earnings: The amount one earns from ads in videos is known as Estimated Earnings. It depends on the CPM of the ads and also on the number of impressions.
Ad CPM: CPM is affected by the advertisers that want to reach your viewers, demographics of your audience, and also the time of the year. It is the reflection of what the advertisers are willing to pay.
1 Minute Video Views: This includes the total number of views on your video with ads within 1 minute or longer. 1-minute video view is important for monetization.
Monetizable View RPM: This is referred to as the amount you earn when your video with instream ads is viewed for more than a minute every 1000 times.
Concluding Thoughts
Facebook is a great platform from where content creators can monetize their content. Its update allows more users to earn money from their content. This article has discussed in great detail FB instream ads. Different formats for instream ads have been shared.
The article also sheds light on the type of content that music Pages can share. Along with that, we have also shared the steps that are needed to create a Facebook instream ad.
Facebook instream ads are those ads that play before, in between, and after your video. Such ads help you earn money but what you don’t know is that not everyone can place instream Facebook ads on their videos. Certain eligibility criteria should be met for doing this. You can check whether your video is eligible or not from Studio Creator.
The first thing that should be checked is that you are publishing the video from a Page and not a profile. Otherwise, your video is not eligible. Secondly, to stay eligible and also to meet the criteria, you must meet ‘Partner Monetization Policies.’ Your Page must have at least 10,000 followers along with other eligibility criteria. If you want to learn more about FB instream ads, then this article is perfect for you.
In this article
Part 1: Facebook In-Stream Ads Formats
Part 2: Instream Ads for Live
Part 3: FB Instream Ads for Artist
Part 4: How to Create an Instream Ads?
Part 5: How to Estimate the Results of Instream Ads?
Part 1. Facebook In-Stream Ads Formats
Instream ads Facebook for creators is a way to earn money. They can earn money from both live videos as well as on-demand videos. Facebook ads can either appear before the video, during or also, after the video. Facebook Auction System selects the ads that appear in the middle of the video.
As we have mentioned, ads might appear before, during, or after the video. So hence, FB instream ads have various formats. Let us introduce them to you.
Pre-Roll Ads
Ads that are played before the video starts are known as Pre-Roll ads. People who seek out content actively are mostly shown these ads. The more you seek out content, the more you receive these ads.
Mid-Roll Ads
Ads that play during the video are referred to as Mid-Roll ads. If your video has natural breakpoints, then this ad format works best.
Image Ads
Some ads are displayed under the content. These ads are static and are known as Image Ads. These types of ads work best for videos that cannot adjust mid-roll ads.
Post-Roll Ads
Lastly, the ads that play at the end of the video are known as Post-Roll Ads. These ads are mostly shown to those viewers who have not received any pre-roll, mid-roll, or image ad.
Part 2. Instream Ads for Live
It is a common practice that Facebook Pages do live streams where they answer your question or do live chat. What you don’t know is that you can place Facebook in-stream ads before or during your live stream. Before you start the live session, you can select if you want to show or not show any ads. If you don’t know how that’s done, then follow the steps shared below.
Step 1: First of all, head over to ‘Live Producer’ and set your stream. Now, you can access the instream ads from the dashboard of Live Producer under the Monetization section.
Step 2: Next, for accessing the default in-stream ad settings of your Page, you need to click on the expand icon. The icon will be visible within the widget.
Step 3: Now, in Creator Studio, click on the ‘Monetization’ tab. There, select ‘Instream ads’ and hit the option of ‘Settings.’ You can toggle on the option so that default ads are included.
Step 4: Lastly, you can go live and enjoy because the instream Facebook ad settings are complete.
Once your live stream is complete, you can save the video to your Page. While saving and publishing the video, you will have an option to either include the ads or not include them.
There is one important thing that you should know. If you have turned off in-stream ads, then you cannot change the settings during the live session. Whereas, for mid-roll ads, you can toggle them on or off even during the broadcast.
Part 3. FB Instream Ads for Artist
With FB instream ads, you can earn money. Different types of content can be monetized through different Pages. If we talk about music Pages, do you know what type of content they can monetize? Let us increase your knowledge by sharing the different content types that music Pages can monetize.
1. Songwriting Sessions
You can record a video for a songwriting session and publish it afterward. Any such video can be monetized by music Pages.
2. Artist Interview
If two Artists interview each other or do a live session together, and the video is published on Facebook. Such content can also be used by music Pages to monetize.
3. Behind the Scene Footage
Any video that shares what has been happening behind the scene, behind the camera can also be monetized by music Pages.
4. Production Tutorials
The next content type is the Production tutorial. A video type that has tutorials and music production captured in it.
5. Live Chats
Music Pages can also monetize videos that have live chats and live sessions. The live chat can be between different musicians or also with famous public figures.
6. Q/As with Fans
If you come across any video where some artist has done a Question and Answer with their fans, then this kind of video is also useful for music Pages to monetize.
7. Day in Life – Tour Videos
Artists usually share their daily routines. They make videos of how they spend a day of their life. Along with that, they mostly give a Home or Studio tour to their followers and fans. All such videos can also be monetized.
The update of Facebook now allows content creators to monetize their content. With this update, more users and content creators can earn money from their videos, live streams, etc., whereas according to an old version, videos that were 3 minutes long were only monetized.
Part 4. How to Create an Instream Ads?
If you want to include Facebook instream video ads in your video, then it should meet the eligibility criteria. What if your video meets the criteria? Do you know what should be done next? Don’t worry; we are here to guide you.
Use In-stream Ads in New Videos
First of all, let us talk about how to add FB in-stream ads in new videos. We will be sharing the steps to set up the ad in Creator Studio.
Step 1: You will start by reviewing the Page’s in-stream ad live eligibility status. This can be done by clicking on ‘Monetization’ from the menu on the left-hand side.
Step 2: If your status is eligible, then you need to click on the ‘Set Up’ option. After that, you should select your Page.
Step 3: Now, Terms and Conditions will appear on the screen. You need to review them. Once satisfied, click on the ‘Agree to Terms’ button.
Step 4: After this, you need to set up your account for Payment. Lastly, submit your Page for review.
Include In-stream Ads in Existing Videos
After including ads in new videos, it’s time to learn about including Facebook in-stream ads in already existing videos. This could be done by your ‘Monetization’ settings. Either you can bulk monetize, or else, when your Pages are onboard for instream ads, you can select to monetize automatically. In this way, all the eligible videos are monetized in one step that has been uploaded in the last 30 days.
Part 5. How to Estimate the Results of Instream Ads?
There are a few things that you need to look at for estimating the results of Facebook instream ads. You should have clear knowledge about Insights and Estimated Earnings. Let us discuss them with you.
Insights in Creator Studio
Let us first talk a little about Insights. In Creator Studio, the Insight tab shares details with you. From this tab, you get to see the information related to your Pages, earnings, Facebook content, etc. There are two different levels of detail. Either you can view the Page-Level or the Video-Level Insights. Page-level insights include the following factors.
Audience: Here, you can take a deeper look at your viewers, your followers. You can also view a demographic breakdown.
Overview: Here, you can see an overview of the Page, performance, new followers, net followers, etc. You can also find the summary of Insights for each Page.
After this, let us share with you Video Level insights and the factors that are included in them.
Earning: You can view the earnings insight from all your videos with instream ads.
Performance: Any video that you share or cross-post on your Facebook Pages, you can view its performance from metrics.
Loyalty: You can keep an eye on all your new followers when people are coming back to watch something or how often they are watching something.
Understand Estimated Earning
You get Insights from the videos you upload or the videos your share on your Facebook Pages. Whereas the amount you earn from the ads in your videos is Estimated earnings. Let us dig deep.
Estimated Earnings: The amount one earns from ads in videos is known as Estimated Earnings. It depends on the CPM of the ads and also on the number of impressions.
Ad CPM: CPM is affected by the advertisers that want to reach your viewers, demographics of your audience, and also the time of the year. It is the reflection of what the advertisers are willing to pay.
1 Minute Video Views: This includes the total number of views on your video with ads within 1 minute or longer. 1-minute video view is important for monetization.
Monetizable View RPM: This is referred to as the amount you earn when your video with instream ads is viewed for more than a minute every 1000 times.
Concluding Thoughts
Facebook is a great platform from where content creators can monetize their content. Its update allows more users to earn money from their content. This article has discussed in great detail FB instream ads. Different formats for instream ads have been shared.
The article also sheds light on the type of content that music Pages can share. Along with that, we have also shared the steps that are needed to create a Facebook instream ad.
Also read:
- [Updated] Optimizing Your Facebook Budget High-ROI Animated Ad Best Practices for 2024
- In 2024, Overcoming Technical Challenges with FB Live Videos
- [New] In 2024, Optimizing Hashtag Performance on Facebook Ads
- Essential 5 Chrome Extensions Seamlessly Access Facebook Videos for 2024
- [New] Uncomplicated Blueprint for Crafting Successful Ads Online
- [New] Navigating the Landscape of Facebook Ad Effectiveness
- 2024 Approved Essential Steps to Design Impressive Facebook Slideshows
- [Updated] From Zero to Hero Establishing a New Social Media Presence (Facebook) for 2024
- [New] In 2024, Essential List Critical 6 FB Lite Downloads
- Boost Engagement Stream Live From Twitch, Embed on FB
- [New] Navigating the Download of FB Storied Videos for 2024
- [New] Exploring Ways to Share YouTube Videos on Social Media Platforms (FB)
- [Updated] In 2024, The Ultimate Checklist for Top-Notch FB Cover Videos
- [Updated] Social Streaming Success Maximizing Video Impact with Desktop Integration on Facebook for 2024
- 2023 | How to Watch Facebook Live for 2024
- Bring Your Beat to Facebook - iOS & Android Edition
- [Updated] Optimize Your Time Pick the Fastest 5 Chrome Addons for Facebook Vids for 2024
- [New] Navigating the Landscape A Guide to Using Hashtags on Facebook
- [New] Boost Your Content Visibility Facebook Video Tips and Tricks
- Internet Extension Fb Stories Grabber for 2024
- [New] Setting Up Your Footprint A Complete Guide to FB Instream Ad Configuration
- Discover Retro Your Path to Facebook Archives for 2024
- Jumpstart WhatsApp Discussions Room Setup Tips
- [New] In 2024, Stepwise Approach to Establish WhatsApp Group Spaces
- [Updated] In 2024, Unveil Hidden Watch Visual Artwork
- [New] 2024 Approved Seamless Facebook Broadcast Integrating OBS with Devices
- [Updated] Establishing an Enthralling FACEcover
- Streamline Your Social Media Mastering Automatic Video Playback for 2024
- [Updated] 2024 Approved Seamless Video Playback A Facebook Feature Explanation
- Crafting Visually Striking FB Ad Videos
- [Updated] 2024 Approved Navigating Video Uploads and Enhancements in Instagram
- [Updated] 2024 Approved How to Make Facebook Video Ads in An Creative Way?
- [Updated] Streamline Your Internet Use With These 5 Chromium Addons for Vids for 2024
- [Updated] Profit From Social Media Maximizing Facebook Earnings for 2024
- [Updated] In 2024, Prime MP4-FB File Enhancer
- [New] In 2024, Facebook Cover Video All You Need to Know
- In 2024, Accessible Archives Downloading Everyday Facebook Feed
- [New] 2024 Approved Streamlining Your Social Video Logs on Facebook
- [New] In 2024, Broadcast Brilliance How to Prevent Live Video Halts on Facebook
- Hear the Difference A Step-by-Step Approach to Cleaning Up Sound Tracks in Adobe Audition for 2024
- What is Fake GPS Location Pro and Is It Good On Tecno Spark 20C? | Dr.fone
- In 2024, How to Bypass FRP from Gionee F3 Pro?
- [New] From Live to Legacy Preserving Facebook Events
- [New] 2024 Approved Navigating Recording Options Virtual Office Meetings (Desktop)
- Complete Guide on Unlocking iPhone 7 with a Broken Screen? | Dr.fone
- Screen Snag Reviewed In-Depth Analysis
- New Unmarked and Unbeatable The Best Free Video Editing Software
- [New] In 2024, Detailed Evaluation - Razer Kiyo Webcam
- 2024 Approved Capture Memories in High Quality A Comprehensive Guide to Logitech Webcam Use
- Updated 2024 Approved Comparing Audio Recording Software Steps for Optimal Selection and Usage
- The Minecraft Enthusiast's Blueprint 6 Essential Recordings Strategies
- Updated In 2024, The Ultimate VLC Guide Slow Motion Video Playback on Desktop and Mobile Devices
- In 2024, Easy Guide to Motorola Edge 40 FRP Bypass With Best Methods
- Updated In 2024, Edit Videos Without Restrictions 7 Free Trimmers with No Watermark
- Updated Harmonizing Visuals & Audio The Step-by-Step Guide to Fade In/Out Techniques in Adobe After Effects
- New In 2024, Roles of Every Crew Member in Filming
- Updated Starting with iMovie Step-by-Step Guide to Incorporating Soundtracks
- How to Rescue Lost Videos from Realme Narzo 60 5G
- [Updated] Top 5 Windows 11 Gaming Capture Techniques
- [Updated] Snap Complete Web Panel
- [Updated] 2024 Approved Maximize Your OBS-FB Integration Tips
- Harnessing Google’s Capability for Exact Speech Recognition for 2024
- How to restore wiped call history on Lava ?
- In 2024, Top 5 Xiaomi Redmi Note 13 5G Bypass FRP Tools for PC That Actually Work
- Ditch the Search Get Exclusive Filmora Discounts Here for 2024
- How to Change GPS Location on Honor V Purse Easily & Safely | Dr.fone
- Updated Instantly Optimize Your Twitter Videos with Aspect Ratio Data for 2024
- In 2024, Does Motorola Defy 2 Have Find My Friends? | Dr.fone
- In 2024, 8 Ways to Transfer Photos from Xiaomi Redmi A2 to iPhone Easily | Dr.fone
- Title: "[Updated] 2024 Approved Leveraging FB Instream Ad Techniques to Boost Engagement"
- Author: Emma
- Created at : 2024-05-20 14:45:57
- Updated at : 2024-05-21 14:45:57
- Link: https://facebook-videos.techidaily.com/updated-2024-approved-leveraging-fb-instream-ad-techniques-to-boost-engagement/
- License: This work is licensed under CC BY-NC-SA 4.0.